May 2013 Issue

Battle of the Brands

Breakfast at Tiffany's or the Red Carpet With Harry Winston?

Diary of a CMO

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40 Under 40: 2013 Call For Entries Now Open!

Yankee Candle Lures Men With Bacon and Popcorn

For Club Monaco, Social is Always in Season

July 14, 2000

Enhanced Television Company Teams Up With Sportvision

ACTV, makers of HyperTV, which allows people to simultaneously watch television advertising and content synchronized with a PC in the same room, formed an agreement yesterday with Sportvision Inc. Sportvision will add its sports production, design and technology -- such as Batter Radar, which measures bat and ball speed during baseball games -- to ACTV's HyperTV and One-to-One interactive digital television platforms. The companies also will work together to create interactive and convergent sports marketing campaigns that complement the use of their shared technology.

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Apologies for Earlier Newsletter

Dear Readers: An earlier version of today's newsletter was sent with broken links. We apologize for this and have since resolved the issue. The links in this new version are working. Thanks for your understanding and we hope you enjoy today's newsletter.