Engage Lowers AdManager Prices
Engage also announced beta availability of the first Engage-enabled Accipiter solutions, a combination that will combine knowledge of visitor behavior and interests with online serving and management.
Pandora, meanwhile, attracts more user time but far fewer digital advertisng dollars, says a study.
Robert Thomson warns the EU that an antitrust deal with Google will lead to a decrease in competitive options for marketers and an increase in piracy.
Some 60% of brands now buy online video programmatically, according to a study from AOL's Adap.TV.