Engage Expands Asian Presence

Share this article:
Engage Inc., Andover, MA, yesterday acquired Space Asia Media Limited, an independent Internet marketing network, in attempt to gain a strong hold in the rapidly growing Asian online marketing industry.


The Asian ad network has relationships with 270 Asian and Australian Web publishers including ZDNet Asia, Singapore Press Holdings, Asiastockwatch and Channelnewsasia. The company serves more than 140 million ad impressions monthly on these sites.


The Asian network will be integrated with the Engage Knowledge database, which consists of 70 million behavioral-based anonymous profiles.


Space Asia Media Limited employs 64 in Hong Kong, Singapore, Sydney, Melbourne, Bangkok, Kuala Lumpur and Seoul. It will operate alongside of Engage's existing operations in Japan and Australia. Space Asia Media Limited will function as a wholly owned subsidiary under the name Engage Asia.
Share this article:
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

SAP Ramps Up Canadian Cloud Investment

SAP Ramps Up Canadian Cloud Investment

It's one of 16 new data centers the software company will open this year to meet a 39% increase in demand for cloud services.

Top 5 Spending and Investment Insights from Marketers

Top 5 Spending and Investment Insights from Marketers

Confidence in data-driven marketing led marketers to set high Q1 2014 goals.

MeritDirect Introduces Predictive Marketing Suite

MeritDirect Introduces Predictive Marketing Suite

New solutions include next logical product and customer lookalike modeling. The long-time direct marketing player announces it will open a San Jose office in September.