August 30, 2012
Marketers in the travel industry greatly increased its email activity between Q2 2011 and Q2 2012, says Regina Gray, Experian CheetahMail's VP of strategic services.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
