Email Retargeting

Shoe Carnival Cobbles Up a Retargeting Program

Shoe Carnival Cobbles Up a Retargeting Program

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Shoe Carnival's e-commerce site was suffering because it couldn't target relevant products to potential customers. So the site stepped up its game.

Email retargeting: no-brainer for brands

Email retargeting: no-brainer for brands

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Contextual targeting. Behavioral targeting. Search retargeting. Targeting specific consumer sectors has become table stakes in combating banner blindness.

Unlock online display with email retargeting practices

Unlock online display with email retargeting practices

Retargeting is an emerging practice that first uses email to gauge consumer interest, then, based on responsiveness, reengages consumers via online display.

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