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Diamond Candles' Triggered Emails Spark Blazing Results

Diamond Candles' Triggered Emails Spark Blazing Results

The home fragrance company's behavioral- and catalog-based messaging ignites stellar open and conversion rates.

Email Marketers Are Failing to Engage New Subscribers

Email Marketers Are Failing to Engage New Subscribers

Two thirds of new opt-ins fail to take part in any other interactions over the subsequent three months.

Email Strategies That Actually Work

Email Strategies That Actually Work

How to use the email inbox to effectively market.

Stanley Steemer Cleans Up Its Email and Direct Mail Strategies

Stanley Steemer Cleans Up Its Email and Direct Mail Strategies

An orderly and seamless customer experience is just what the carpet cleaning company needed.

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SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...