Kmart, Home Depot, Nordstrom, and OfficeMax will prevail in inboxes; Amazon and Bergdorf's will falter, a study claims.
The system for delivering emails to an expanding universe of devices is effective, but has limitations, says a new study.
Company looks to ratchet up personalization in the inbox.
The debate continues on whether Gmail Tabs are good or bad for marketers.
Email is one of the slowest customer service channels. But it's also the channel customers use most often to complain.
What's in our mailbox this month: emails from New York democratic mayoral candidates. Which email gets your vote?
Marketers are obsessed with email—and for good reasons. It's effective.
What's in our mailbox this month: Airline emails from Aer Lingus, Alitalia, JetBlue, and United Airlines. Let's fly away.
Finding the resources and executing a sound mobile email strategy has become a marketing priority.
What's in our mailbox this month: Did these brands hit the mark after the storm of the century...or did they just blow?
We're StrongView. We cater to enterprises looking for more than just a “me-too” ...
Bronto Software provides the leading marketing platform for retailers and other commerce-focused companies ...
Knotice allows you to seamlessly manage your multi-channel mix, maximizing the ROI of ...
The Federal Trade Commission (FTC) accepted a finalized settlement with Facebook today Aug. 9 that was proposed last November.
Research in the American Marketing Association's (AMA) Aug. 2012 edition of the Journal of Marketing Research provides a template for marketers to better understand trend speed and acceleration while filtering ...
Retailers have marked down summer-related goods to make room for pens, pencils and backpacks—indicating that it's time to kick-start back-to-school shopping.