Email News: Analysis, trends, top email stories
Not really. A new study suggests that fewer images and concise text drive higher click-through rates; however, fluctuations remain.
A study reveals the email services that marketers say help their email marketing deliver—ROI, that is.
An email marketer reveals how to galvanize your customers—even the inactive ones.
The premium skiing outfitter adds B2B targeting to its formerly B2C-only business model, and relies on lifecycle marketing to convert leads.