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The Reviews Are In: Angie's List Successfully Leverages Emotion in Email

The Reviews Are In: Angie's List Successfully Leverages Emotion in Email

The online ratings and reviews site relies on technology to remove the guesswork from crafting the most engaging subject lines.

Email Marketing Gets a Major Boost From LinkedIn Data

Email Marketing Gets a Major Boost From LinkedIn Data

Marketers at one finance advisory firm realize that email's crucial; but it's not a standalone strategy.

Return Path Merges Three Data Streams in the Cloud

Return Path Merges Three Data Streams in the Cloud

For the first time, users of the email analytics provider can pull down data from other providers, consumers, and developers.

TheLadders Proves That Email Marketing Gets the Job Done

TheLadders Proves That Email Marketing Gets the Job Done

The job matching site's new email strategy has all of the right credentials.

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SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...