Salesforce.com turns to Talisma for e-mail and chat

Share this content:

On-demand business firm Salesforce.com Inc. tapped e-mail firm Talisma Corp. to combine chat and e-mail functions with its service and support platform, joining other customers like AOL, Microsoft and Sony.

Salesforce.com, San Francisco, customers now can use chat and e-mail for customer inquiries while providing real-time agent access to customer information stored in the system. Salesforce.com customers include Avis/Budget Rent A Car, AOL and Nokia.

Talisma, Bellevue, WA, helps users rapidly respond to inbound e-mails and reduce response times by up to 50 percent. Talisma's e-mail intelligently routes e-mails to the best agent based on expertise, customer priority and availability, all of which combine to increase first call resolution.

With Talisma Chat for AppExchange, a single Salesforce user can handle several simultaneous chat sessions.

Also, an optional Proactive Chat module engages Web site visitors with a pop-up to offer assistance based on pre-defined settings such as time spent on a particular Web page, shopping cart value, or any of numerous customer defined settings.

Loading links....
close

Next Article in Email Marketing

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here