Uses Lyris for E-Mail in China and Abroad

Share this content:

Chinese e-commerce platform tapped e-mail marketing firm Lyris to deliver e-mail campaigns to its members.

The collaboration with Lyris, Emeryville, CA, lets, Hong Kong, manage its global marketing campaigns from China, as well as measure and track the e-mail data of more than 2 million registered users from more than 200 countries and territories.

More than 500,000 people visit the site at Most are global buyers and importers looking to find and trade with sellers in China and other major manufacturing countries. manages and tracks a wide range of customized e-mail marketing programs to millions of users in both Chinese and English. also owns and operates Yahoo China, which is acquired in October 2005.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above