Email Data

Dems More Caffeinated and Socialized than Republicans

Dems More Caffeinated and Socialized than Republicans

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A look into voters' inboxes finds more emails from Starbucks and Facebook for Democrats than for Republicans.

The Devil's in the Detail: Crafting the Email Subject Line

The Devil's in the Detail: Crafting the Email Subject Line

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The email subject line is the window of opportunity for marketers to connect with potential customers.

Give Your Email Data a Good Spring Cleaning

Give Your Email Data a Good Spring Cleaning

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Six tips for keeping email lists squeaky clean

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...