Elyse Dupre

Elyse Dupre

Special Features Editor

Elyse Dupré is special features editor at Direct Marketing News and covers ever-evolving trends in the marketing world. She joined Direct Marketing News in August 2012 after graduating from Boston University with a B.S. in journalism and a B.A. in psychology.

Most Recent Articles by Elyse Dupre

TechStyle Goes Beyond Big Data

TechStyle Goes Beyond Big Data

By

A look at how the company's fast-fashion division supplements its digital data with face-to-face insights

One on One: Kendall Collins Talks CMOs and How Marketers Can Better Prepare for Technology Glitches

One on One: Kendall Collins Talks CMOs and How Marketers Can Better Prepare for Technology Glitches

By

The AppDynamics CMO discusses the C-suite executive's evolving role, apps, and technological mishaps, including stack-building misconceptions and how marketers can better prepare for technology issues.

Rebuilding a Technology Stack One Step at a Time

Rebuilding a Technology Stack One Step at a Time

By

The Rockport Group was given a two-year deadline to replace its 161 global systems. Here's how the company is doing it

goSeek Drives Conversion Through New Native Ad Approach

goSeek Drives Conversion Through New Native Ad Approach

By

The discount hotel search engine leveraged Yahoo Gemini to drive traffic to its website and acquire new customers.

Sky Zone Bounces Back from Technology Infrastructure Troubles

Sky Zone Bounces Back from Technology Infrastructure Troubles

By

The chain of indoor trampoline parks implemented a new cloud solution to shift from having separate systems for each location to one centralized data hub

More Articles by Elyse Dupre

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here