Elyse Dupre

Elyse Dupre

Associate Editor

Elyse Dupré is a reporter at Direct Marketing News and covers ever-evolving trends in the marketing world. She joined Direct Marketing News in August 2012 after graduating from Boston University with a B.S. in journalism and a B.A. in psychology.

Most Recent Articles by Elyse Dupre

How Green Are Your Consumers? [Infographic]

How Green Are Your Consumers? [Infographic]

Being eco-friendly can help brands earn some green, too.

TrueCar's Social Campaign Fosters More Than Just Puppy Love

TrueCar's Social Campaign Fosters More Than Just Puppy Love

Instagram drives engagement and brand affinity for the car pricing website.

Stanley Steemer Cleans Up Its Email and Direct Mail Strategies

Stanley Steemer Cleans Up Its Email and Direct Mail Strategies

An orderly and seamless customer experience is just what the carpet cleaning company needed.

Marketers Aren't Monkeying Around With Data Sharing [Infographic]

Marketers Aren't Monkeying Around With Data Sharing [Infographic]

But privacy and security concerns can make them go bananas.

Coca-Cola Shows Its Human Side Through Storytelling

Coca-Cola Shows Its Human Side Through Storytelling

The beverage brand's director of social media, sustainability, explains the importance of authenticity.

More Articles by Elyse Dupre

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...