Ellen Keohane

Most Recent Articles by Ellen Keohane

ComScore: Traffic to health information sites grows

Health information Web sites have grown 21% as a category in the past year, according to a recent report from ComScore. For the month of July, ComScore reported that WebMD Health remained the leader within the health information category with approximately 17.3 million visitors.

The skinny on sweets

The skinny on sweets

This Halloween, candy marketers will have to compete with thousands of other tasty products to satisfy consumers' cravings.

T-shirt search engine PleaseDressMe.com launches

PleaseDressMe.com, a new T-shirt search engine, launched on September 1. There is no easy way to search for specific T-shirts on the myriad sites that sell them, said AJ Vaynerchuk, a senior at Boston University who started the site with his brother Gary Vaynerchuk, a wine video blogger; and friend Joe Stump, a lead architect for Digg.com.

Publicis Groupe acquires Seattle-based agency PBJS

Publicis Groupe has acquired Seattle-based digital marketing and events agency PBJS. PBJS was formed about two and a half years ago, following the merger of Insight Creative and Optimobius Inc., and currently employs 26 people. Its clients include Microsoft, AT&T, Intel, Sephora and the Boys & Girls Club of America.

Bound printed matter mailings to be paid by permit only

The US Postal Service will require all he US Postal Service will require all bound printed matter (BPM) mailings be paid by permit only as of September 11. Postage payment for all BPM mailings, which include "carrier route, presorted, and non-presorted (single-piece) flats and parcels, regardless of volume," will be limited to permit imprint, the USPS said.

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As the leading source for direct marketing youth data, ASL Marketing connects your ...