Egreetings to Raise $75 Million in IPO
The company's Web site has 4,400 digital greeting cards, which include graphics, animation and music, that consumers can personalize and send free of charge.
In looking to solve complex tech issues, the association opens up full membership to agencies and solutions providers.
The snacks brand found a healthy way to navigate today's world of digital marketing saturation.
It partners with game-maker Arkadium to add 60 new digital games to its site, offering advertisers more segmented breakdowns of players.