Egreetings to Raise $75 Million in IPO
The company's Web site has 4,400 digital greeting cards, which include graphics, animation and music, that consumers can personalize and send free of charge.
It will increase by 56% to $6 billion, then taper off due to growth in inexpensive mobile placements, says a new study.
CEO Ed Heffernan says the acquisition "bulks up" the digital marketing power of Alliance and its Epsilon and Loyalty One units.
People and Entertainment Weekly team up to deliver one of the first cross-channel video campaigns powered by HTML5.