Education First/Continuing Education Candidates - Sound Beach Marketing Partners

Education First/Continuing Education Candidates

Manager: Sound Beach Marketing Partners

Previous manager: New to market

Description: These consumers have responded to direct response and online promotions for educational programs, offering college degree, GED, equivalency, trade and general continuing education courses. All file members are seeking ways to improve themselves with an interest in financial security. The list includes unemployed and underemployed adults who are the major bread winners in their households; women returning to the workforce after raising their families; and recent retirees seeking ways to supplement their income, among others. List members have an average age of 50, with an average household income of $45,000 a year. Half of the list is female.

Type: Postal and e-mail

Selects: Include age, course/area of interest, college, credit status, current level of education, demographic select

Size: 1,149,050 universe

Price: $95/M

Contact: Terry Hudock, list manager, Sound Beach Marketing Partners, 2 Rocky Point Rd., Old Greenwich, CT, 06870

Phone: 203/698-0708

Fax: 203/698-0712

E-mail: thudock@soundbeachmarketing.com