The luxury brand is outsourcing work on its eCommerce platform, leaving a big opportunity to refine its customer experience online.
Sergio Restrepo says Lionbridge, the translation platform, can be at the core of digital production
Grocery shopping habits are shifting and marketers will need to adapt
Oracle's senior director of product strategy for commerce talks industry change, what B2B and B2C marketers can learn from each other, and the role of the brick-and-mortar store
A look at how the company's fast-fashion division supplements its digital data with face-to-face insights
McKlveen dishes on the current retail environment, and how marketers are finally actioning omnichannel in 2017.
Family-owned luxury lingerie company Cosabella is placing its faith in AI
eCommerce and browsewrap: getting the terms and conditions right
Pop-up stores can reflect deep integration with modern, high-tech marketing methods
Selling over the Internet, in different shapes and forms, will be the subject of this themed week
Google's first Amp conference celebrates the industry-wide goal toward a faster mobile web.
Shipping perks aren't the pull for Prime members. It's the enhanced experience.
Marketers who work with local merchants should pay attention
Purina implemented Salesforce to deliver relevant messages to their animal feed customers
The FedEx and ecommerce relationship is changing
Big clouds are horizontal, businesses are vertical. Bluecore brings that recognition to ecommerce
James Norwood of Episerver talks about a mid-way through the marketing tech space, especially for midmarket companies
How the e-commerce company solidified a spot on the marketing technology frontlines
A few measurement tactics can highlight attribution in analytics for a customer's journey
20 brands are testing new e-commerce features on the platform.
If Brian Lam brings affiliate links to Times, Amazon stands to get landfall
Some recommendations on strategy for social selling today
Princess Auto is solving the problem of remote inventory with order management vendor OrderDynamics
It's about the economy, stupid
The insights of Devin Leonard's "Will Amazon Kill FedEx?"
Solving problems for the eCommerce, travel and hospitality industries by driving growth through marketing
Beefing up its online inventory is a worthy effort, but might be counter-intuitive.
Why a brand is emailing me at 1:12 and other promotional email mysteries
The marketing opportunities in a celebrity eCommerce platform
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