E-commerce

Salesforce Deploys Retail Consultants

Salesforce Deploys Retail Consultants

By

A new service features consulting from top retail practitioners of the company's marketing cloud.

Adobe Buys Big Into Retail

Adobe Buys Big Into Retail

By

It introduces several innovations to its marketing cloud at NRF designed to help merge physical and digital retailing efforts.

B2B: Glass Is Half Empty on Digital Commerce

B2B: Glass Is Half Empty on Digital Commerce

By

Digital commerce revenues in the B2B market are still surprisingly small, a new report says.

Marketing to Generation General

Marketing to Generation General

By

Sweeping generalizations of millennials can make it harder for marketers to appeal to this coming-of-age generation.

Walmart Will Debut its Own Mobile Payment System

Walmart Will Debut its Own Mobile Payment System

By

Walmart Pay marks the retailer's exit from the Merchant Customer Exchange consortium that includes Target, Best Buy, and CVS.

How to Get Holiday Shoppers to Come Back in the New Year

How to Get Holiday Shoppers to Come Back in the New Year

By

Customers acquired in Q4 provide 40% less lifetime value than online shoppers who come in the rest of the year.

Phones Drive Weekend Activity, But Not Dollars

Phones Drive Weekend Activity, But Not Dollars

By

During a lucrative weekend online, smartphones tally the most transactions. PCs sell more, however, with $141 average.

How to Cash In on Social Media

How to Cash In on Social Media

By

Several leading players in social commerce share how to galvanize a social media audience and convert members into paying customers.

How to Boost Holiday Revenue

How to Boost Holiday Revenue

By

Holiday sales are projected to reach upwards of $885.70 billion in November and December alone.

Black Friday Buzz

Black Friday Buzz

By

The 2015 holiday shopping frenzy hasn't yet begun, but stats on what to expect—and what's happened so far—are abundant.

Merkle Chips Away at China's Firewall With Baidu Deal

Merkle Chips Away at China's Firewall With Baidu Deal

By

The performance marketing agency becomes the first U.S.-based reseller on China's biggest search engine.

Jet.com Scores $500 Million in New Funding

Jet.com Scores $500 Million in New Funding

By

The most highly capitalized Web startup in memory just became more so as it steers a re-engineered business plan into the holidays.

Social Commerce Fits PBteen's Style

Social Commerce Fits PBteen's Style

By

The teen home furnishing brand uses marketing technology to generate traffic and revenue from its blog posts.

Chat Gets Some Brains and Some Manners

Chat Gets Some Brains and Some Manners

By

Moxie's new chat system for e-commerce operators relies on behavioral cues to be less intrusive and more supportive.

First Transactions Can Predict Future Buying Behaviors

First Transactions Can Predict Future Buying Behaviors

By

A new study shows that the number of items a consumer purchases in his first visit to an e-tailer is telling of his future buying behavior.

Why Jet.com Was Rerouted

Why Jet.com Was Rerouted

By

The Amazon competitor most likely scuttled its subscription-based plan when it discovered small commissions and higher volume worked better.

Study: Almost Half of Consumers Search Products on Amazon First

Study: Almost Half of Consumers Search Products on Amazon First

By

A study finds that 44% of consumers bypass all other sites and head directly for Amazon when searching for products.

Will Boehner's Departure Stall Remote Sales Tax Bills?

Will Boehner's Departure Stall Remote Sales Tax Bills?

By

Committee chairs like Goodlatte are likely to have greater influence on legislation under a McCarthy regime.

Consumers Want to Hear From Retailers; Knowing When Is the Key

Consumers Want to Hear From Retailers; Knowing When Is the Key

By

More than 80% of Americans want to receive ads from retailers and e-tailers; though only 57% say they want to hear from them when there is a sale or promotion.

Jet.com Attains High Altitude

Jet.com Attains High Altitude

By

It's building a clientele without cannibalizing other sellers, and it's achieved a 23% repeat buyer rate in its inaugural month.

Mobile Will Ring Up a Quarter of All E-Com Sales by 2016

Mobile Will Ring Up a Quarter of All E-Com Sales by 2016

By

Internet transactions to play a larger role in the best holiday season in five years, a new study predicts.

5 Ways to Fuse Online and In-Store Experiences

5 Ways to Fuse Online and In-Store Experiences

By

As digital and physical commerce continue to converge, marketers must ensure that omnichannel reigns.

Amazon Rides Prime Day to a Big July

Amazon Rides Prime Day to a Big July

By

Third-party sellers "same store sales" increased 30% on Amazon, a four-point rise over June. Sales on eBay and other online marketplaces declined.

Alibaba to Buy a Piece of China's Top Electronics Chain

Alibaba to Buy a Piece of China's Top Electronics Chain

By

Its 20% stake in Suning will give it access to 1,700 same-day delivery stations.

Small-Screen Shopping Sales Soar

Small-Screen Shopping Sales Soar

By

Mass-market consumers purchased 335% more via their smartphones than they did in Q2 2014.

Ebay Dumps Same-Day Delivery

Ebay Dumps Same-Day Delivery

By

Ebay Now becomes eBay Then, as the online marketplace decides immediate delivery does not work in its business plan.

An Historic Week for E-Commerce?

An Historic Week for E-Commerce?

By

Prime Day and Jet.com, both born in the past seven days, could endure as fixtures in online retail.

Will Jet.com Fly?

Will Jet.com Fly?

By

E-commerce players with intimate knowledge of Amazon think Marc Lore may have the time, money, and business model to keep the new marketplace aloft.

Prime Day Volume Nears Black Friday's for Third-Party Sellers

Prime Day Volume Nears Black Friday's for Third-Party Sellers

By

Online sales were 97% of what they did on the first big Christmas shopping day, and 60% of Cyber Monday's.

Amazon Makes a Statement with Prime Day

Amazon Makes a Statement with Prime Day

By

Not all social mentions were kind to Amazon, but mentions were up 50% and sales increased 80%. Most of all, Jeff Bezos and company got the jump on the competition.

Sign up to our newsletters


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings

SKA

SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...