Earnings Up 69% At Harte-Hanks

Share this article:
Buoyed by solid growth in its direct marketing and shoppers business segments, Harte-Hanks, Inc., San Antonio, TX, saw earnings per share grow to 22 cents in the second quarter, a 69.2 percent increase over the same period last year.


The company also reported a revenue increase of 23.7 percent to $186.8 million and net income increase of 66.8 percent to $17.0 million. The direct marketing segment, which includes database marketing, response management and marketing services operations, saw revenue growth of 21.1 percent to $121.5 million, operating cash flow growth of 30.9 percent to $21.4 million and operating income growth of 30.1 percent to $16.5 million. Shoppers saw revenue growth of 29.1 percent to $65.2 million, operating cash flow growth of 38.7 percent to $14.6 million and operating income growth of 37.4 percent to $12.4 million.


For the first half of 1998, revenues grew 25.9 percent to $364.5 million, operating cash flow was up 41.7 percent and operating income up 42.0 percent.
Share this article:
close

Next Article in Database Marketing

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Database Marketing

Making Data Breach Readiness a Priority

Making Data Breach Readiness a Priority

5 ways marketers can prepare for possible data breaches.

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

What's H-appending? DiscoverOrg Taps Marketo's Webhooks

Cloud-based marketing automation behemoth Marketo joins forces with marketing intelligence company DiscoverOrg to improve its data collection capabilities.

A Toast to Marketing Attribution

A Toast to Marketing Attribution

Vino accessories and storage company Wine Enthusiast indentifies top and underperforming affiliates using algorithmic marketing attribution.