E2 Communications Expands Operations in U.S and Latin America

Share this article:
E-mail marketing solutions provider e2 Communications yesterday expanded its operations to help Internet marketers in the United States and abroad reach Latin American markets.


Dallas-based e2 Communications said it would create a team of marketers to focus on the emerging market, handling issues like translations, legal obstacles and cultural marketing. The company also said that Raquel Pancer, senior director for Latin American operations and a native Colombian, would lead the marketing team.


In conjunction with the new services, e2 partnered with Spydre Labs, a provider of technological and media services, to "educate and show companies the extreme effectiveness of e-mail marketing and eCRM," according to a statement.


The expansion of services into Latin America adds to e2's e-mail marketing operations in Europe.


"The success of e2's operations in Europe is testimony that the Internet revolution is a global phenomenon, [and] e-mail has become a communications mainstay for citizens worldwide," said Jeff Farris, president and CEO at e2.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

Oracle Data Cloud Floats Into View

Oracle Data Cloud Floats Into View

It merges its BlueKai capabilities with other assets to introduce Oracle Data as a Service for marketing and social.

AmEx Veteran Takes COO Role at Acxiom

AmEx Veteran Takes COO Role at Acxiom

Kerry Hatch ran American Express's OPEN business card division and led units at Starwood and Time Inc.

Red Roof Inn Turns Weather Woes Into Major Sales

Red Roof Inn Turns Weather Woes Into Major ...

The hotel chain woos stranded airline passengers with deals based on flight cancellations.