e-Rewards Launches Invitation-Only Rewards Program
e-Rewards sponsors such as Blockbuster, Compaq, Delta Air Lines, Hertz, United Air Lines and Vail Resorts will invite their current customers to join the program.
Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?
The long road to digital marketing leadership starts with organizational alignment, a study finds.
A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.