E-mail Address Provider Changes Name to yesmail.com

Share this article:
SAN FRANCISCO -- WebPromote, Chicago, yesterday formally announced it


has changed its name to yesmail.com.


The company also unveiled the YesMail Permission Email Network, a


turnkey e-mail campaign delivery and tracking service.


"We've sunk a lot of money into technology, and that's one of the main


advantages we offer," said recently appointed CEO Dave Tolmie. Among


the firm's offerings is the ability to track segments of various e-mail lists against one another to see which are performing, said Tolmie.


Through partnerships with a variety of e-mail list owners and managers, the company claims to offer access to some 5.5 million opt-in e-mail addresses.


Among the company's partners are NetCreations, ALC Interactive and IDG


List Services.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Customer Identity in the Digital Age

Customer Identity in the Digital Age

Industry experts explore the value in a person's cyber identity for marketers.

Epsilon Rebrands as End-to-End Marketing Solution

Epsilon Rebrands as End-to-End Marketing Solution

The goal is to flame the perception that technology and creativity live under one roof at the company, says President Andy Frawley.

Mobile Spend Vaults 76 Percent in First Half, IAB Reports

Mobile Spend Vaults 76 Percent in First Half, ...

Overall Internet ad revenues escalate by 15% to $23 billion, also fueled by increased activity in social media and video.