More than a quarter of millennials have faked their birthdays when signing up for a newsletter to get a discount.
The remote sales tax bill introduced this week by Rep. Jason Chaffetz would handicap Web retailers and catalogers, says an industry coalition.
More data, more tools, and more opportunity for marketers in retail. Here's a quick breakdown of eTail's latest report on digital marketing trends.
Willingness to pay for it could be the reason. Price is number four on their list of considerations, says a study.
Real Food retailer Cultures for Health uses targeted email to reclaim revenue from abandoned online shopping carts and site visits.
The deep-discount dot.com emails twice as many campaigns as any other brand and achieves a 41% open rate.
Nearly a third of American men say they shop online at least once a week. Only 18% of women make the same claim.
85% of consumers polled find online reviews important while making a purchase
The move puts pressure on Walmart, Amazon, and Best Buy, all of which now have higher minimums.
That's up 12%, according to Adobe, and represents nearly one third of annual Internet retail sales.