E-commerce Video Series: Shannon Aronson, VP, Consumer digital experience, Epsilon

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Epsilon's VP of consumer digital experience Shannon Aronson sits down with reporter Erin Dostal to explain what a campaign needs if it's going to be a social media success. 

This video is Part 5 in the Direct Marketing News "E-commerce Video Series."

Get more in-depth e-commerce info in our June issue.

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