E-commerce Video Series: Thomas Mueller, global director of customer experience, Siegel + Gale

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Thomas Mueller, global director of customer experience, Siegel + Gale explains why brands don't have to be everywhere at once in order to be successful and provides other e-commerce and branding tips.

This video is Part 2 in the Direct Marketing News "E-commerce Video Series."

Get more in-depth e-commerce info in our June issue.

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