E-commerce Video Series: Shannon Aronson, VP, Consumer digital experience, Epsilon

Share this article:

Epsilon's VP of consumer digital experience Shannon Aronson sits down with reporter Erin Dostal to explain what a campaign needs if it's going to be a social media success. 

This video is Part 5 in the Direct Marketing News "E-commerce Video Series."

Get more in-depth e-commerce info in our June issue.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in E-commerce

IBM: Shoppers Will Buy More, Pay Less Online This Thanksgiving

IBM: Shoppers Will Buy More, Pay Less Online ...

Consumers will take greater advantage of digital deals, while retailers will see more click-throughs thanks to improved application of data analytics.

Cruz Slams GOP Colleagues Who'd Pass Internet Tax Act

Cruz Slams GOP Colleagues Who'd Pass Internet Tax ...

The senator from Texas charges they would penalize catalogers and Internet retailers to support big brick-and-mortar retailers.

The Black (Friday) List

The Black (Friday) List

Santa's not the only one making holiday lists for young folks. Accenture is, too, and here's its handicapping of millennial shopping for Thanksgiving and the day after.