E-commerce Video Series, Mary Beth Keelty, VP, marketing & sales development, Zeta Interactive

Share this article:

Mary Beth Keelty, VP of marketing & sales development at Zeta Interactive chats with reporter Erin Dostal about how e-commerce is a game changer for direct marketers.

This video is Part 7 in the Direct Marketing News "E-commerce Video Series."

Get more in-depth e-commerce info in our June issue.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in E-commerce

Google Expands Delivery Service and Imposes a Fee

Google Expands Delivery Service and Imposes a Fee

It indicates it's serious about the retail business, charging $95 a year for deliveries to Amazon Prime's $99.

Amazon to Open Retail Store in New York

Amazon to Open Retail Store in New York

The e-commerce king will hit the bricks for the holidays, just a stone's throw from Macy's.

Will E-Coms Ignore Mobile This Holiday Season?

Will E-Coms Ignore Mobile This Holiday Season?

Though they lack confidence in their mobile strategies and apps, retailers list mobile commerce ninth on their Christmas to-do lists, an eBay study reports.