Dun & Bradstreet Joins Forces With Whizbang Labs

Dun & Bradstreet, Murray Hill, NJ, a business information provider, announced an alliance yesterday with WhizBang Labs, developer of software that extracts data from the Internet.


D&B will use WhizBang's Extraction Framework software to fortify its information base of 62 million businesses worldwide with Web site data including e-mail addresses, URLs, executive contacts, and details on the operation and functionality of a company's e-commerce presence.


"WhizBang Labs has successfully developed a unique tool for surfing the Web to find data," said Ron Klausner, senior vice president and leader of D&B's data operations. "Working with this innovative partner, D&B is enhancing our global database with information that no one else has.


"This enables D&B to continue to distance ourselves from the competition in the quality and quantity of our credit and marketing information. The result is better decision-making for our customers."
close

Next Article in Database Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

KBM Group

KBM Group

KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...

More in Database Marketing

B2B Marketers Need to Move Beyond Demographics

B2B Marketers Need to Move Beyond Demographics

Leveraging Big Data for better prospecting and improved conversion rates.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.

Tuning In to Consumers with Targeted TV Ads

Tuning In to Consumers with Targeted TV Ads

The TV data revolution with audience targeting is happening on the local level.