Do Not Track

New Do Not Track Group Makes Progress in San Francisco

New Do Not Track Group Makes Progress in San Francisco

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Some 20 stakeholders in online privacy find common ground on DNT. A policy announcement is expected in early 2014.

Digital Advertising Alliance Quits Do Not Track Group

Digital Advertising Alliance Quits Do Not Track Group

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DAA will convene privacy issue stakeholders next month in San Francisco to form a new group.

W3C Rejects Marketers' Privacy Plan; Marketers Unfazed

W3C Rejects Marketers' Privacy Plan; Marketers Unfazed

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The W3C's Tracking Protection Working Group rejects a compromise proposal from the Digital Advertising Alliance, which vows to forge ahead.

13 Insights Into DNT Issues

13 Insights Into DNT Issues

Proposed do-not-track regulations will indeed harm the Adv/DDM industry.

Do Not Track, No Holds Barred

Do Not Track, No Holds Barred

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Two sides face off in a battle royale over the issue that's driving many a data-driven marketer mad.

Mozilla, the Business Killa?

Mozilla, the Business Killa?

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Trade organizations say that a new version of Mozilla's Firefox web browser that blocks third party cookies is a bad idea for consumers and businesses alike.

The Misleading Premise of Do Not Track

The Misleading Premise of Do Not Track

Marketers should stay educated on DNT and involved with or risk having legislation foisted on them.

 FTC Issues Mobile Privacy Guidelines

FTC Issues Mobile Privacy Guidelines

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Do-not-track mechanisms and data sharing opt-ins are among the recommendations in store for marketers in a new privacy disclosure report from the Federal Trade Commission.

Top 5 Privacy Issues Revealed

Top 5 Privacy Issues Revealed

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Privacy experts tackle the leading privacy issues surrounding on- and offline customer data.

The Peaks and Pitfalls of Marketing in 2012

The Peaks and Pitfalls of Marketing in 2012

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A recap of the marketing highlights, and lowlights, from the past year

Breaking down rumors,  building up data

Breaking down rumors, building up data

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Acxiom's Chief Marketing and Strategy Officer takes the hot seat and discusses controversial issues, including Do Not Track, data misconceptions, and the CMO's new role

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...