Groupon thinks big

Share this content:

A Gap offer might have crashed Groupon's servers August 19. Just don't expect the deal-of-the-day website to shy away from providing discounts for national chains again.

In the past, Groupon has offered coupons to local businesses. But the company is beginning a shift to selling the occasional national deal as well, according to Reuters.

It's no wonder why.

More than 440,000 Groupon subscribers purchased offers for $50 of Gap merchandise for $25. At one point, the site was selling 534 offers a minute.

When you do the math, the campaign generated $11 million. This for a company that earned $35 million in gross revenue all last year.

They should probably reinvest some of their money in increased server capacity.

Loading links....

Next Article in DMNotes

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs: