EDiets.com names Mercury AOR

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EDiets.com announced January 4 the appointment of Mercury Media as its DRTV AOR. The agency is responsible for DRTV media buying.

DMNews reported in September that eDiets was working with Karlin & Pimsler for its DRTV creative. We will have a full story on the Mercury Media win later today to clarify the weight loss site's agency relationships.

This article is part of the DMNPolitics site, in partnership with Fluent. Click on the footer to see all of our content about the 2016 Election

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