2017 Winners

Congratulations to all of our winners, honorable mentions and finalists.

Campaign Awards

B2B

Allocadia
Run Marketing

Bluewolf, an IBM Company Honorable Mention
The State of Salesforce by Bluewolf, an IBM Company

DELL Winner
Dell Future-Ready Enterprise

ON24
Webinar Marketing Leader ON24 Empowers Marketers Through Guerilla "Where's Your ROI?"

Wilde Agency and Nationwide
Who's Your Boss

Consumer

Ancestry
Reducing Friction Through Hyper-Personalization

Denny's Winner
Denny's Launches All-New Pancakes

Hawthorne and Dexcom
Always Know

Imposium and letgo Honorable Mention
Imposium Dynamic Video Platform for letgo Commercializer

Zipcar
Finding the Driver of Consumer Habits

Entertainment

Golden Entertainment, Inc. Honorable Mention
Mobile Application - Development of Interactive Content with Direct CMS Integration

IMImobile and Warner Music Group
Warner Music Group & IMImobile - Gift an Album

Kenscio Digital Marketing Pvt. Ltd. and BookMyShow
Driving One-To-One Communication Inside Inbox

PMK*BNC and Samsung Winner
Samsung x Suicide Squad Partnership

Wilde Agency and Dish Network
Dish Network Flex Pack

Financial Services

CDMG, Inc and Starshop
Integrated - Starshop

Pathway and Synchrony Bank
Save Like A Hero: Captain America Civil War

The Penn Mutual Life Insurance Company Honorable Mention
Rugby Is Life

Western Union Winner
#ChainOfBetters

Wilde Agency and Massachusetts Mutual Life Insurance Company
Financial Strategies

Healthcare

Pathway and Astellas Pharma Winner
Astellas Myrbetriq / Run Pee Movie App Sponsorship

Pathway and Entyvio (Takeda)
Entyvio Launch

Rise Interactive and Atkins Nutritionals
Changing the Channel with Programmatic Video

RubiconMD
Care Without Constraints

SIM Partners and Advocate Health Care Honorable Mention
Advocate Health Care Helps Patients Find Doctors in Their Moments of Need

Nonprofit/Cause-related

Aerie by American Eagle Outfitters Winner
#aerieREAL - Promoting Positive Body Image and Self-worth

NYC and Company Honorable Mention
NYCGO Rebrand

Retail

Adgorithms and Harley-Davidson Winner
Harley-Davidson NYC AI-Driven Digital

Conversant and The Land of Nod
Putting Low Match Rates to Bed

Finish Line
Finish Line - Pursuit of Style

RedPoint Global and 2nd Time Around Honorable Mention
RedPoint Global Helps 2nd Time Around Personalize Messaging, Move Upscale, and Achieve 20%-30%+ Growth Rates at its Highest Price Points

Resolution Media and Levi's
Very Pinteresting: Resolution Media's Social Breakthrough Boosts "Live in Levi's" Campaign

Tech

Penton
Penton Taps Oracle Marketing Cloud to Streamline Email Marketing

Prezi Winner
Personalized Onboarding at Scale

Wilde Agency and Yodle Honorable Mention
Marketing Essentials

Marketing Tech Company Awards

Ad Tech/Programmatic Company

Amobee Honorable Mention
Amobee Brand Intelligence

Conversant Winner
Grasshopper

PebblePost®
Programmatic Direct Mail® by PebblePost®

Spongecell
Spongecell CORE (Creative Optimization Relevance Engine)

SteelHouse
SteelHouse Advertising Suite

Analytics Company

Adobe Honorable Mention
Adobe Analytics

Allocadia Winner
Allocadia's Marketing Performance Management Platform

Amobee
Amobee Brand Intelligence

Cuebiq
Cuebiq

Pegasystems
Pega Customer Decision Hub

Content Marketing Company

Adobe Honorable Mention
Adobe Experience Manager

Ceros
Ceros

Liferay
Liferay Digital Experience Platform

Percolate Winner
Percolate

Progress
Progress DigitalFactory

Email Marketing Company

Epsilon Honorable Mention
Agility Harmony

GetResponse
GetResponse

Movable Ink
Movable Ink

PowerInbox
PowerInbox's DynamicMail

Salesforce Winner
Salesforce Marketing Cloud Email Studio

Marketing Automation Company

Adgorithms Winner
Albert

Blueshift
Blueshift Personalization Studio

Experian Marketing Services - Cross-Channel Marketing
Experian Marketing Suite

RedPoint Global
RedPoint Global Convergent Marketing Platform

Registria Honorable Mention
Photoregister for Facebook Messenger

Marketing Cloud Company

Adobe Winner
Adobe Marketing Cloud

Datorama
Marketing Integration Engine

Oracle
Oracle Marketing Cloud

Radius
Radius Customer Exchange

Salesforce Honorable Mention
Salesforce Marketing Cloud

Mobile Company

ForRent.com Honorable Mention
Community Messenger

DoubleDutch
Live Engagement Platform

Swirl Networks, Inc. Winner
Swirl Mobile Presence Management and Marketing Platform

Social Media Marketing Company

Salesforce Honorable Mention
Salesforce Marketing Cloud Social Studio

Stirista
Strista Scout & StiristaLINK

Unmetric Winner
Unmetric

Personality Awards

Marketer of the Year

Blake Cahill, Global Head of Digital & Social Marketing Winner
Royal Philips

John Dillon, SVP & CMO Honorable Mention
Denny's

George Gallate, CMO & EVP Global
Merkle

Peter Isaacson, CMO
Demandbase

Itay Rahat, Director, Digital & CRM Product Solutions
Warner Music Group

Marketing Tech Executive of the Year

Bonnie Crater, President and CEO Honorable Mention
Full Circle Insights

Mark Douglas, President and CEO
SteelHouse

Chris Golec, CEO Winner
Demandbase

Amy Inlow, CMO
Adgorithms

Matt Seeley, Global President, Cross-Channel Marketing
Experian Marketing Services

Young Marketing Professional of the Year

Ashley Deibert, VP of Marketing Winner
iQ media

Best Campaign of the Year

PMK*BNC and Samsung Winner
Samsung x Suicide Squad Partnership

Best Marketing and Tech Company of the Year

Allocadia Winner

Allocadia's Marketing Performance Management Platform