Direct Media Millard took over management of the My Twinn catalog buyers list on October 1. The list company also is handling customer acquisition and analytics for My Twinn.
My Twinn creates one-of-a-kind personalized dolls designed to look like children age three to 12. Buyers are generally older relatives age 30 to 49 with income of more than $100,000.
The 54,971-universe list is available beginning at $105/M.
KBM Group transforms marketing efforts into mutually beneficial customer conversations through data-driven insights. ...
Yogurt purveyor Dannon is using IBM's cloud-based predictive analytics to enhance its forecasting abilities.
Leveraging Big Data for better prospecting and improved conversion rates.
Proposed do-not-track regulations will indeed harm the Adv/DDM industry.
