DMCNY Starts Spring Seminar Series

Share this article:
The Direct Marketing Club of New York Monday will begins its Spring 2000 seminar series on direct marketing, called Master Series 2000. The seminar will be sponsored by the NYU Center for Direct Marketing, which will also provide the seminar's instructors.


The seven classes being offered are: Overview of Direct & Interactive Marketing Today; Creative Strategy and Execution; Media Strategy and Planning; Database and Analysis; Customer Relationship Management; The World of Integrated Marketing; and Internet Marketing and Cases. All proceeds raised from the seminar will fund the DMCNY Annette Brodsky Scholarship Fund.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches