DMA Runs Postal Reform Ad in Roll Call

Share this article:
The Direct Marketing Association ran an advertisement yesterday in Roll Call urging Congress to enact postal reform as a way to save constituents' jobs.


The ad, which ran as an open letter to Congress on page five in yesterday's Roll Call newspaper -- which is distributed twice weekly to members of Congress, lists revenue and employment figures for each congressional district in the United States, thereby dramatizing the economic resources at risk in each district.


"Members of Congress need to be cognizant of the fact that so many jobs in businesses both small and large are at stake in their home districts which depend on the maintenance of a viable, universal and affordable postal system," said H. Robert Wientzen, president/CEO of the DMA.


The ad was created in-house.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

DMA 2014 Kicks Off Under New Management

DMA 2014 Kicks Off Under New Management

Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.