DMA Names DRTV/Teleservices Advisory Committee

Share this article:
The Direct Marketing Association's board of directors yesterday named 13 senior-level direct response industry leaders to its DRTV/Teleservices Advisory Committee. The committee is the fourth of eight segment advisory groups that will offer industry expertise in key areas.


DMA board members Ronald L. Bliwas, president/CEO, A. Eicoff & Company, and Stephen A. McNeely, president/CEO of Aegis Communications Group, will lead the committee.


The 11 other members are:


* Steve Kingsbury, general manager, direct marketing group, Bose Corp.


* Mark Lavin, president, operator services, West Telemarketing.


* Charles Theiss, senior vice president, Turner Broadcasting.


* Earl Greenburg, president, Transactional Marketing Consultants.


* Jacob Weisbarth, president, KingWorld Direct, and chairman of the DMA Broadcast Council.


* Michael T. Kzirian, vice president, telemarketing distribution services, AT&T.


* Chuck Moore, senior vice president, Providian Financial.


* Isaac Frydman, principal, Almskog & Frydman Communications.


* Robert Scott Moncrieff, senior vice president, SITEL Corp.


* Nancee R. Berger, president, West Teleservices Corp.


* Kathryn Barber, partner, Barber Consulting Services, and chairman of the DMA Teleservices Council.


The first committee, the Internet Segment Advisory Committee, was formed in April. The second and third committees -- the Catalog Advisory Committee and Business-to-Business Advisory Committee -- were announced last month.


Last year, the DMA reformulated its 40-member board in an effort to make it more industry focused and quicker to market in terms of solving industry problems. Previously, it had specific committees made up of a variety of members who met on similar issues, but there was little or no direct link to board members.
Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

News Byte: Comcast Expanding Global Ad Delivery Through Partnership

News Byte: Comcast Expanding Global Ad Delivery Through ...

Through a partnership with Adstream , Comcast's AdDelivery Service expands its footprint across the globe.

40 Under 40 2014: Nominations Are Now Open!

40 Under 40 2014: Nominations Are Now Open!

It's time to nominate the 2014 crop of young marketing luminaries for Direct Marketing News's 40 Under 40 Awards. The deadline is Friday, June 6, 2014.

News Byte: MediaCrossing Partners with ASL Marketing on Youth Marketing Tool

News Byte: MediaCrossing Partners with ASL Marketing on ...

The digital media trading firm and marketing database company aim to help marketers target 13 to 34 year olds.