DM News to Introduce 'White Paper of the Week' Service

Share this article:
DM News will launch an e-mail broadcast service enabling supplier and research firms to announce white papers, best practices guides and other free literature to readers of the DM News print and online editions.

The service, "DM News' White Paper of the Week," will consist of a weekly e-mail blast to an audience of 35,000 DM News subscribers who have indicated an interest in receiving information on direct, database and Internet marketing topics.

Readers will be able to obtain the white papers of their choice through an online registration process, which will forward their names and contact information to the respective publishers.

DM News publisher Adrian Courtenay indicated that the service will be introduced in January. Supplier companies or research firms wanting more information about participating in "White Paper of the Week" should contact promotion director Robert DiGioia at 212/925-7300 or by e-mail at

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches

Campaign Comes to the States

Campaign Comes to the States

DMN's UK-based sister publication launches Campaign US