Discover Card Debuts 'Mobile' Credit Card

Share this article:
Credit card issuer Discover Card has introduced in selected markets a key chain-sized credit card called the Discover 2Go Card. The company said the card is the first of its kind and features a unique, compact shape and is housed in a protective plastic case that can be attached to a key chain, belt or money clip.


The Discover 2Go Card shares the account number of an existing card member's account and has the same credit limit and expiration date. The company is positioning the new card as a "the perfect card for today's busy lifestyles."


"We're bringing Discover Card out of people's wallets and putting all of its benefits at their fingertips," said David Nelms, president/CEO of Discover Financial Services Inc.


The Discover 2Go Card, which was tested for a year, is launching in selected Midwestern markets. It is expected to be available nationally this summer.


To use the card, it must be rotated out of its case and then swiped. The case includes a detachable money clip and a key ring. The company said the Discover 2Go card can be upgraded with a smart chip. It offers the same cash back features as Discover Card's traditional credit card.


Discover Card issues the Discover 2Go Card along with its traditional credit card because the new card can not be used at certain gas station pumps and ATM machines that require the card to be inserted in the machine.


The company is promoting the card on its Web site at www.discover2go.com.


Share this article:

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Opinions

The Challenge of Changeable Customers

The Challenge of Changeable Customers

When it comes to behavioral targeting, I'm never surprised by the ads I'm served on my personal Mac.

Spoiled for Choice: Answers

Spoiled for Choice: Answers

Sterling Worldwide is hiring a new VP of sales and marketing. Should the CRM expert or the data person get the job? See what our readers has to say.

Peering Into the Marketing Future

Peering Into the Marketing Future

You've heard it many times before: The only constant is change. Not really. Sometimes, the only constant is stubborn resistance. This year we'll see a mix of both.