The Search Agency

3420 Ocean Park Boulevard Suite 2020
Santa Monica, CA 90405
Tel: (310) 582-5700
Fax: (310) 452-2422

www.thesearchagency.com
info@thesearchagency.com

President:
Barbara Palmer
info@thesearchagency.com
Tel: (310) 582-5700

The Search Agency Adds a Mobile Unit

It acquires MoFuse, a provider of mobile solutions for small and local businesses.

Apple Flunks Mobile Marketing

Its website is ranked last for mobile experience in a new survey of 100 retailers. REI's is tops, followed by Toys "R" Us and CVS.

Don't Believe All the Mobile Hype? The Writing's on the Tablet

Mobile devices accounted for nearly a quarter of clicks on search ads in the fourth quarter, leaving marketers to ponder segmentation of creative by channel.

The demography of mobile purchasers

Millennials are as apt to be searching on their cell phones at work as they are in front of their home computers, a study finds.

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Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

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