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MediaCom Appoints a Head of Mobile

Sign of the times: Mobile has become so central to the direct marketing equation that it requires its own honcho.

News Bytes: April 12, 2013

Updates on companies, products, and people

JWT, MediaCom land $200M global US tourism account

JWT New York will lead a global tourism marketing campaign for the US after winning a pitch against two undisclosed agencies.

MediaCom names Hinz US digital chief

MediaCom has named Jeffrey Hinz managing partner and digital director for its US business. He is responsible for the media agency's digital media services, including display advertising, SEO and paid search, mobile, social, emerging media and other technology, such as demand-side platforms.

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