Neolane

275 Washington Street Third Floor
Newton, MA 02458
Tel: (617) 467-6760

www.neolane.com
info-us@neolane.com

Neolane provides the only conversational marketing technology that empowers organizations to build and sustain one-to-one lifetime dialogues, dramatically increasing revenue and marketing efficiency. Neolane is used by over 300 of the world's leading companies including Alcatel Lucent, barnesandnoble.com, Orange, Sears Canada, and Sony Music. www.neolane.com

Are CMOs Experienced?

When it comes to managing the customer experience, CMOs are still finding their way, says The CMO Club.

Lead Management Builds a United Front for Marketing

A new Gartner study suggests that advances in lead management CRM programs are helping break down the silos in large enterprises.

Big Data's Big Payoff: Bigger Conversion Rates

Most marketers have yet to set down strategies for tapping seemingly endless streams of data, a new survey says. They're sure about what they want from it, though, and that's more business.

Neolane's mobile solution personalizes push notifications

Neolane launched its Mobile App Channel (MAC), a solution that allows branded iOS or Android apps to send personalized push notifications.

Q&A: Kristin Hambelton, VP of marketing at Neolane

Kristin Hambelton, VP of marketing at Neolane, a marketing technology company, discusses email spending growth rates and the dangers of over-mailing.

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