Vision Critical

505 Fifth Avenue 18th Floor
New York, NY 10017
Tel: (212) 402-8222
Fax: (212) 402-8221

www.visioncritical.com
info@visioncritical.com

Turn Feedback Into Interaction

One-off, one-ways surveys fall short with customers

Marketing Newsbytes: January 31, 2013

Updates on companies, products, and people in marketing, including a ruling from the FTC and 2013 predictions from the National Retail Federation.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...