Cramer-Krasselt

225 North Michigan Avenue
Chicago, IL 60601
Tel: (312) 616-9600
Fax: (312) 233-8477

www.c-k.com
kseamen@c-k.com

EVP/COO, General Manager, Chicago:
Karen Seamen
kseamen@c-k.com
Tel: (312) 616-9600

Porsche launches integrated campaign to shift consumer perception

Porsche is rolling out an integrated marketing campaign featuring direct mail, mobile, online and TV elements with the goal of changing consumer perceptions about its products. The car maker worked with agency Cramer-Krasselt on the campaign.

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