46000 Center Oak Plaza
Sterling, VA 20166
Tel: (571) 434-5400

President & CEO:
Lisa Hook
Tel: (571) 434-5400

Experian and Neustar Combine Data Capabilities

Experian Marketing Services and Neustar are bringing their data onboarding capabilities together

Healthcare Marketing Finds a Cure in Data

How Tomorrow Networks is able to help pharmas and health plans home in on relevant prospects while staying on the good side of the law.

Neustar Partners With Nielsen on Campaign Metrics

The campaign intelligence company looks to bolster the quality of its online-offline metrics.

Neustar Decides to Hand Data Over to its Clients

AK Media Insights Pro turns data over to marketers to create business-specific aggregations, integrate offline efforts, and probe deeper into their sales funnels.

Exchanges Gain in Favor Among Direct Marketers

Ad exchanges displayed marked increases in reach, efficiency, and user quality in the last quarter, a Neustar study says.

News Byte: Neustar Launches PlatformOne

A new interface integrates media intelligence with real-time audience data in a centralized platform.

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Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

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