Young & Rubicam

2010 Main Street Suite 400
Irvine, CA 92614
Tel: (949) 754-2000
Fax: (949) 754-2001

www.yrbrands.com

Dan Olson
Tel: (949) 754-2000

Draftfcb loses Gevalia account to Y&R's Taxi

Draftfcb has lost Kraft Foods' Gevalia coffee account, Draftfcb New York CEO Dana Maiman confirmed in an Oct. 24 statement. Maiman said the agency is "extremely disappointed that [its] plans to leverage the Gevalia coffee brand in the retail environment will not be realized."

Sweeny resigns from Levi's to join Y&R as West Coast chief

Doug Sweeny has resigned as VP of global brand marketing at Levi Strauss & Co. to join Young & Rubicam (Y&R) as head of West Coast operations, the agency said May 6. He will begin work at the firm early next month and will be responsible for leading its San Francisco and Irvine, Calif. offices with Y&R West chief creative officer Joe Kayser, the company said in a statement.

Draftfcb hires Coughlin as first global CMO, EVP

Draftfcb has named Debra Coughlin its first global CMO and EVP, effective March 14. Coughlin is leading the agency's global capabilities team, overseeing the development and promotion of agency tools and proprietary technology. She is based in New York and reports directly to Laurence Boschetto, CEO of Draftfcb.

Einstein Bros. parent names Young & Rubicam AOR

Casual restaurant franchiser Einstein Noah Restaurant Group has named Young & Rubicam Chicago agency of record for its Einstein Bros. Bagels brand. The agency will handle creative, digital and media buying.

Sign up to our newsletters

Latest Jobs:


Company of the week


Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. First-time and well-established mailers can rely on Fairfield Marketing Group's expertise to help launch campaigns into positive and profitable ventures.

Find out more here »

Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.