200 5th Avenue
New York, NY 10010
Tel: (212) 546-2000
Fax: (212) 546-1495
www.grey.com
saltonfeall@grey.com
Chairman & CEO:
Jim Heekin
saltonfeall@grey.com
Tel: (212) 546-2000
The US Army has retained McCann Worldgroup as its agency responsible for a full range of advertising and marketing services including direct marketing. The agency's new contact will begin April 7, said Dan Elkins, deputy for public affairs at the Army's Mission and Installation Contracting Command.
Grey New York has named Jeff Odiorne co-chief creative officer, effective March 11. He reports to Tor Myhren, president and co-CCO of the agency. Odiorne previously operated his own boutique agency and consultancy, Youngblood.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
