900 2nd Avenue South, Suite 1800
Minneapolis, MN 55402
Tel: (612) 359-3700
Fax: (612) 359-9395
www.lacek.com
john.zander@lacek.com
Manager & Database Marketing:
John Zander
john.zander@lacek.com
Tel: (612) 359-3700
WPP Group's branding and identity, healthcare and specialist communications division reported full-year 2010 like-for-like revenue growth of 4.5%, the holding company said March 4. The unit, which includes direct, digital and interactive marketing agencies, also reported total revenue growth of 7.3% in the year's fourth quarter.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.