T3

1801 North Lamar
Austin, TX 78701
Tel: (512) 499-8811
Fax: (512) 499-8552

www.t-3.com

T3 (The Think Tank) is an independent digital marketing and advertising firm.

President & CEO:
Gay Gaddis
Tel: (512) 499-8811

T3 names Dunleavy creative director

Advertising agency T3 said May 12 that it has appointed Suzanne Dunleavy creative director in its New York office. The creative veteran will focus on clients such as JPMorgan Chase & Co., as well as leading the agency's growth efforts.

Aircell names T3 AOR for Gogo Inflight Internet

In-flight communications company Aircell has named Austin, TX-based T3 its agency of record for its Gogo Inflight Internet brand. T3 won the business after a two-round RFP process. Upshot was the brand's previous AOR.

Marketing shifts to social media

T3's chief executive Gay Gaddis speaks about maintaining independence, agency culture and more

T3 names Suhr chief creative; Sheehan ECD

T3 has promoted senior creatives Jay Suhr and Glen Sheehan. Suhr, formerly SVP, director of creative services and account planning, has been named SVP, chief creative officer, a new position. Sheehan has been named SVP, executive creative director. He was previously VP, group creative director.

Mobile Loaves & Fishes uses text donations to fight homelessness

Mobile Loaves & Fishes (MLF), an Austin, TX-based nonprofit, launched a mobile campaign on April 27 to raise money to fight homelessness. MLF, marketing firm T3 and Reagan Outdoor Advertising collaborated on the "I Am Here" program.

Chase integrated effort highlights small business cards

Chase launched an integrated campaign October 1 to promote its Ink business card portfolio. The integrated initiative highlights the benefits that each of the four Ink cards offer small businesses. Chase is primarily using the effort to build the Ink brand.

Multichannel momentum

The economic environment is still stormy, but retailers are starting
to test the waters with new demand-generating strategies.

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