SIGMA Marketing Group

One Cambridge Place 1850 Winton Road South
Rochester, NY 14618
Tel: (585) 473-7300
Fax: (585) 473-0332

Kenyon Blunt
Tel: (585) 473-7300

Q&A: Martha Bush, SVP of strategy and marketing, Sigma Marketing Group

Martha Bush, SVP of strategy and marketing at Sigma Marketing Group, a direct and digital services firm, discusses the importance of platform integration and why enhanced customer data will hurt direct mail. Bush has worked in the direct marketing industry for nearly three decades, including more than 18 years at Sigma.

The Henry Ford taps Sigma for database marketing

The Henry Ford, a Dearborn, MI-based historical destination, has hired digital and database firm Sigma Marketing Group after an RFP process that included nine firms, the companies said February 28. Sigma is the nonprofit's first database marketing firm.

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here