190 Motor Parkway
Hauppauge, NY 11788
Tel: (631) 249-8710
Fax: (631) 382-8248
www.rickardlist.com
mrickard@rickardlist.com
President:
Mark Rickard
mrickard@rickardlist.com
Tel: (631) 249-8710
Media and marketing company Meredith named Specialists Marketing Services (SMS) its list management company, effective November 1, after nine years with American List Council. The company also expanded its relationship with Rickard List Marketing.
The Education Center awarded Rickard List Marketing management of its e-mail file effective April 15. The previous manager was PlattForm Advertising.
Company of the weekR2C GroupR2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.