1716 Locust Street
Des Moines, IA 50309
Tel: (515) 284-3000
Fax: (515) 284-2700
www.meredith.com
steve.lacy@meredith.com
Media Corporate Inquiries:
Art Slusark
steve.lacy@meredith.com
Tel: (515) 284-3000
Meredith Integrated Marketing promoted David Brown to EVP and GM on April 18. In his new role he'll oversee Meredith Integrated Marketing's content and CRM business, including supervision of Directive, Meredith's database analytics agency.
Media and marketing services company Meredith Corp. launched a social commerce network with Group Commerce, a group buying technology provider, on March 9. The network, which debuted on Parents.com, will provide Groupon-like weekly offers to consumers who sign up via Facebook or Meredith's online properties.
Company of the week R2C GroupR2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
