Leo Burnett Worldwide

35 West Wacker Drive
Chicago, IL 60601
Tel: (312) 220-5959
Fax: (312) 220-3299

www.leoburnett.com

Study: 42% of Americans use social media to shop

A new study from Leo Burnett found that 42% of Americans ages 18 to 49 used social media sites like Facebook and YouTube as part of their shopping experience within the past year.

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SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


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